Glasshouse Realty Group Welcomes Dr. Korrin Ziswiler as VP of Marketing & Communications

by Glasshouse Realty Group

The Dayton Business Journal highlighted an exciting milestone for Glasshouse Realty Group this week with its feature announcing the appointment of Dr. Korrin M. Ziswiler as our new Vice President of Marketing & Communications. The full story can be found here:
https://www.bizjournals.com/dayton/news/2025/12/04/glasshouse-realty-group-hires-vp-korrin-ziswiler.html

Dr. Ziswiler’s hire comes as Glasshouse also welcomes another key addition to the team: Abigail Taylor, who joins as Marketing Strategist. Together, this growing marketing and communications team will help sharpen our brand, strengthen our systems, and support the next phase of Glasshouse’s growth.

As our brokerage expands into new markets and continues to raise its profile across the region, building a dedicated, well-structured marketing function is both timely and essential.

Why This Role Matters Right Now

The VP of Marketing & Communications plays a pivotal role in shaping how Glasshouse presents itself and how effectively we communicate across the organization. This position leads:

Brand development rooted in honesty, professionalism, and connection
Marketing and communication strategy across every channel
Internal systems and workflow that create consistency and sustainability
Digital modernization, including website improvements, SEO, content, and analytics
Leadership, priorities, and structure for the marketing function, including partnership with Abigail Taylor as Marketing Strategist
Strategic support for expansion into new territories and opportunities

This leadership seat ensures we tell our story clearly, consistently, and with purpose.

Building a Stronger Marketing Team

To support this vision, Glasshouse has also added Abigail Taylor as Marketing Strategist. Working closely with Dr. Ziswiler, Abigail will help translate strategy into day-to-day execution by:

Developing and refining campaigns and content
Building an online footprint for the brand and brand-aligned marketing materials
Supporting the company and agents with creative solutions via marketing materials, design direction, and community engagement.
Helping manage the asset library, templates, and tools used across the brokerage
Supporting data tracking, reporting, and continuous improvement

This structure allows Glasshouse to pair high-level strategic leadership with focused, hands-on implementation—creating a marketing function that is both thoughtful and highly practical.

Why Dr. Ziswiler Is the Right Leader for This Moment

Korrin brings deep experience in marketing leadership, brand development, and digital strategy, along with a proven ability to build the structure and clarity required for growth. Her background includes:

Strengthening and refining brand identity
Leading cross-functional marketing operations
Implementing data-informed strategy and digital transformation
Creating organized systems that support scaling organizations
Communicating with honesty, consistency, and collaboration

She also reflects the culture that makes Glasshouse special:
our family feel, our professional integrity, and our respect for the diverse individuals who make up our brokerage.

A Message From Dr. Ziswiler

In the DBJ article, she shared:

“I’m excited to join a forward-thinking, dynamic team like Glasshouse. Working with leadership so deeply committed to their agents’ success is truly inspiring. Their involvement, vision, and hands-on dedication create an environment where meaningful growth is truly supported—and I’m honored to help shape the next chapter of that journey. I am especially excited to work alongside such talented, dedicated, and genuinely amazing agents who make this brokerage so special.”

Her perspective aligns seamlessly with the energy and direction of the year ahead, and the addition of Abigail Taylor as Marketing Strategist further strengthens the team’s ability to deliver on that vision.

Looking Ahead

Dr. Ziswiler’s appointment, alongside the hiring of Abigail Taylor, marks a meaningful step in our evolution. With this strengthened marketing and communications team, Glasshouse will: